Mishandled Strategy

Image courtesy of www.gamerevolution.com

All he wanted was to be a knight in shining armor, but his effort led to unforeseen circumstances. Gallant Talent (GT) was allegedly pressured to use social media in defending Co-Talent (CT). GT is not new to controversy and unfortunately, his actions are always scrutinized by followers.

A latest stunt caused GT a lot. When his handlers saw what he did, they braced themselves for the repercussion. GT was told that he needed to clean up his act, as some future projects were already cancelled. Further, his deed could cause potential investor to backout given that negative impressions translate to the public’s non-purchase. Hence, investors will stay away from getting GT given he would be perceived negatively by patrons.

GT explained that he was emotional and he needed an outlet to let out all the feelings he had been harboring. CT’s camp allegedly helped him in coming up with a strategy that unfortunately backfired. Apparently, they wanted GT to use a story that could add positive impressions on him by downgrading another. The result was disastrous and GT had to take responsibility for what he thought was a good tactic.

‘You build on failure. You use it as a stepping stone. Close the door on the past. You don't try to forget the mistakes, but you don't dwell on it. You don't let it have any of your energy, or any of your time, or any of your space.’ − Johnny Cash

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