Wait and See

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Despite assurances from various stakeholders, rumors are loud that Bold Project (BP) is doomed. Various factors are cited by such rumors. First, the pandemic is a major factor that will change the cinema habits of viewers. The fear of people to watch in theaters will continue until a vaccine against the virus will be developed. The estimate is that movie-watching in the theater will only return to normal in two to three years.

Second, the budget has ballooned and more investments are needed to complete BP with the desired quality. Unfortunately, BP accumulated losses due to previous attempts to breathe life into it. In addition, circumstances have curtailed possible sources of financing. The producers cannot risk money as free TV promotions are limited and the digital platform is insufficient.

Third, a crucial, but resolved issue, among celebrities was pointed out as having affected interest in BP. Although the air has been cleared and differences have been accepted, damage has been done. As BP relies on a certain image, the brief tussle had repercussions. Sadly, fans started to cast doubt on the synch between the real Involved Celebrity (IC) and the reel character in BP. Followers of BP were unimpressed with IC.

Despite efforts to encourage BP’s production, management had made a painful decision. IC asked the management to continue, as the production team had already invested so much in BP. The management remained firm, however.

IC was disappointed, but could not do much. Then, a rumor that BP is being offered as a series made IC interested. As IC does not have any pending project, the talent allegedly asked to be released from her contract. Apparently, IC has plans to audition for the main role in case BP will indeed be sold. What the public awaits are whether BP will have a buyer and if IC will still be around.

‘A change of perspective may be all it takes to transform a painful experience into a powerful growth experience.’― Iyanla Vanzant

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