Needs a Variation

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Reinvention is a strategy that most celebrities have to undergo if they want to stay longer in the business and gain more followers. For instance, many singers venture into acting and vice versa. Matinee actors turn into action stars. Female celebrities shift from performing to hosting. However, the most common way to reinvent oneself is physical, that is, getting buffed or sporting a new hairstyle. Network talents, especially, the new ones should always make their fans look forward to something new.

Change is much more inevitable when it comes to the careers of talents who once had all the fame and suddenly found themselves with losing everything they once had. The choice is between staying the same or doing drastic changes to save one’s career.

Former Prized Talent (PT) of a network woke up one morning to the reality that without a backer, he would just be one of the many fishes in the talent pool of a big network. Hence, if he does not shape up or make himself noticed, his career would stop. Lucky for PT, certain executives care for his future even though his present opportunities are no longer as many as before. Over the years, interest has waned in PT even though he has followers and the talent. The management is puzzled as to why PT cannot match the fame of his contemporaries.

One time, the production team of one of PT’s projects conducted a look test. As soon as they saw the photos, they had a hunch on why PT seems to be stagnant. The problem is that his looks since he started remained the same. It was like he discovered the fountain of youth. The drawback is that his present looks retains his stereotyped role as the “good kid.” Moreover, one more look at the photos indicated that PT’s face was more feminine than the face of his leading lady. Thus, PT had to do something about his looks.

When the production team finalized their observations, a memo was allegedly sent to PT to require him to reinvent his image. PT needed to do a drastic makeover or else lose roles that the management would have for him. Hence, with no choice, PT might indeed emerge sporting a new look one of these days.

“I feel like I have a job to do, like I constantly have to reinvent myself. The more I up the ante for myself, the better it is in the long run.” —Kevin Hart

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