Everyday Gretchen

EVERYDAY JEWELRY

Diamond Jewelry tends to have a great reputation for being glamorous, luxurious, and expensive. The average woman tends to only consider such pieces in times of special occasions. Albeit being seen as too dressy and posh for a normal day, diamonds are undeniably classic and forever.

Which is why Karat World, with more than 20 years of excellence and dedication in jewelry making, has brought to life the EVERYDAY GRETCHEN collection, in partnership with no less than the brand’s muse: Miss Gretchen Barretto, who handpicked the designs. Ultimately the aim of this line is to provide diamond jewelry designs that are timeless and appropriate for any occasion.

The unveiling was witnessed by Manila media elites last February 27 at Blackbird, Makati. That afternoon, the actress, socialite and model switched from her glamorous image to reveal the Gretchen that all modern Filipinas can relate to: playful, down-to-earth, and deeply unpretentious; while still maintaining, of course, her elegance and classic sense of style.

“For some time now, I’ve been into really minimal jewelry – simple stuff that, once I’ve put on, I never have to think about again. Each piece just seems to become a part of me.”  – Gretchen Barretto

This collection could not have come at a better time, especially since big-jeweled pieces have invaded the fashion world. The rise of blinged out bracelets, necklaces, and rings has made it difficult for women to find simple designs to wear with their everyday outfits. 

Karat World, being greatly aware of this dilemma, has made it their mission to deliver designs that aid the unanswered demand for modest and elegant pieces. The EVERYDAY GRETCHEN collection promises easy luxury with stylish designs that won’t break the bank. 

Karat World is ushering a new era wherein fine jewelry means beautiful and timeless pieces that will surpass any trend or fad in the world of fashion and jewelry. Truly, it is of no wonder why this established brand is making waves in the industry.

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